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Seller's Guide

A Step-by-Step First Time Seller's Guide

Putting your home on the market can be a stressful process, especially when you don’t know what to expect. Fortunately, with the help of an experienced real estate agent and this easy-to-follow guide, you can smoothly complete the process. Following these steps will help you prepare, stay organized, and confidently sell your home for the best price possible in today’s San Antonio and West Texas real estate market.

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Step 1: Understand Why You're Selling

What do you want to accomplish with the sale of your home? Do you want to make a certain amount of money that you can put toward a larger or nicer home? Do you need to sell as soon as possible to facilitate a move to a new city or area within San Antonio or West Texas?

Once you understand your needs, you can better craft your selling strategy. For example, if you need to sell quickly, you may price your home differently than if your goal is to maximize profit. Make sure you clearly convey these goals to your real estate agent, so your pricing and marketing strategy align with current local market conditions.

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Step 2: Determine Selling Price

Knowing how to price your home is one of the most important parts of the selling process. When you set a fair price from the beginning, your home attracts the most interest from buyers and agents actively searching the San Antonio and West Texas real estate market.

Overpricing can lead to reduced interest, while underpricing may result in leaving money on the table. Working with an experienced real estate agent is the best way to determine the right selling price. Your agent will analyze comparable homes, evaluate current market trends, and may even recommend a professional appraisal to ensure your home is positioned competitively.

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Step 3: Start Preparations

If you’ve kept your home in showroom condition since you’ve lived in it, you’re in the minority of homeowners. Once you price your home, it’s time to start getting it ready to be shown to potential buyers. This includes getting rid of clutter, depersonalizing the space so that buyers can envision themselves in the space, making any small repairs, and doing a deep clean to make sure your home is in pristine condition.

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Step 4: Develop a Marketing Strategy

I will develop a marketing strategy that is perfect for advertising your home. This involves listing the home and then driving the right people to that listing through social media campaigns, agent-to-agent referrals, traditional media, or SEO advertising. My team creates a marketing campaign that aims to get the most possible traffic to your listing in the first three weeks after becoming a client.

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Step 5: Evaluate Offers

Receiving an offer is an exciting part of the process, but it doesn’t mean the journey is over. I will evaluate each offer and make sure the party making the offer is prequalified or pre-approved by a mortgage lender and that their offer is acceptable to you. If the offer is too low, you can make a counter-offer or offer other ways to bridge the gap, such as covering some or all of the closing costs, making repairs, adjusting the move-in date, or leaving some appliances or fixtures for the new buyer.

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Step 6: Accept an Offer

Once I deem the offer is acceptable, I will review the proposed contract to make sure it’s all in order and includes the necessary components such as deposit amount, down payment, financing, inspection rights and repair allowances, contingencies, settlement date, and a list of fees and who will pay them. When both parties have agreed to the term, a final contract will be prepared by your agent.

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Step 7: Get Ready to Close

You have accepted an offer and are now very close to the end of your selling journey. But first, you and the buyer must make a list of what needs to be done before closing. In some cases, your home may need to be formally inspected, surveyed, and appraised. In other cases, major or minor repairs will need to be made before the house can close. I will head up efforts to develop and execute this list, get each action item paid for by the correct party, and make sure everything is in order by the closing date. A few days before the closing date, I will call the company closing the transaction to make sure everything is ready to go. If you haven’t done so already, you also need to make arrangements to move out of the home so the new buyer can take possession.

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Step 8: Close

You’ve reached the last step in the seller’s process. When you close on a home you are selling, you are legally transferring ownership of the property to the new buyer. I will meet with the company closing the transaction to sign the final paperwork and go over any issues that have not yet been taken care of. During this time, you can also make plans with your real estate agent to handle final details such as canceling utilities, cable, and lawn or trash services, changing the name on accounts that the new owner is retaining and ensuring the new owner has instructions for all appliances that will remain in the home.

Congratulations!

Once you’ve sold your home, you’re free to take the next step on your journey. Whether you’re relocating within West Texas, moving into a larger home, downsizing, or beginning a new chapter, knowing your selling responsibilities were handled with care provides peace of mind.

With the right guidance and local expertise, selling a home doesn’t have to feel overwhelming. A trusted real estate agent helps ensure a smooth closing process so you can confidently move forward with your next goals.

Seasoned Expertise, Unmatched Results

My proactive approach, attention to detail, and strong client relationships allow me to navigate the complexities of the Texas market with ease. Let’s work together to achieve the best results, every step of the way.